The company was started by seven Winterling brothers in Röslau, Bavaria. It was founded as Gebrüder Winterling O.H.G. in 1907. Ten years later they took over Oscar Schaller porcelain factory located in Schwarzenbach.
In 1950 the business was turned into a joint-stock company. In 1954 they started another factory in Bruchmühlbach. The Winterling Porzellan A.G. was not doing so good as in previous years. Finally the company went bankrupt in the year 2000. The factory was taken over by Triptis Porzellan G.m.b.H. & Co. K.G. New owner was in trouble itself and lost solvency in 2004.